Transforming through beauty

2024-05-12

[summary summary]

WHERE

Grupo Boticário Europe

WHAT

Organised and executed the annual event "Transformadores da Beleza 2024", delivering an exceptional experience for 100 VIP accounts.

  • Managed logistics, ensuring comfort and convenience.
  • Designed engaging activities like Q&A sessions with company leaders, social gatherings, and recognition ceremonies, boosting participant satisfaction and networking.
  • Analysed feedback to enhance future events and foster continuous improvement.
  • Controlled the budget effectively, while maintaining a high-quality event.

RESULTS

  • Insights from Q&A Session: The session provided rich feedback and insights from the independent sales reps, allowing leadership to understand their concerns, suggestions, and ideas, leading to better alignment with their needs and expectations.
  • Strengthened Brand Loyalty: Through innovative engagement activities and a captivating event concept, the event reinforced brand loyalty and fostered stronger relationships with key accounts, paving the way for long-term engagement and growth.

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